Where does innovation come from? Is it about flashes of insights or eureka moments? No, not at all, flashes of events as a source of innovation is nothing more than a myth…. Most innovations are a result of a conscious-purposeful research for new opportunities and ideas.
Brands like Boeing and Nike are paying sci-fi writers to predict their futures. Science fiction writers have been envisioning the future for a long time, through which a new discipline emerged, which is known as world building.
Creativity is a must-have ingredient to come up with innovative ideas. What’s your definition of creativity? For many of us, creativity is either a precious-priceless painting in a museum or a masterwork of literature or something like an awe-inspiring piece of music.